A company has launched an online advertising platform AdCoinClick[1] that enables businesses and individuals to pay for campaigns using cryptocurrency – all the while providing publishers with an innovative way of monetizing content directly through their websites and blogs.
AdCoin’s founders, all of whom have prior experience as entrepreneurs, say they were inspired to launch AdCoinClick[2] because of the “time- and money wasting frustrations” they encountered when trying to spend marketing budgets in the past.
Not only can credit card payments suffer unacceptable delays – resulting in accounts being suspended and precious exposure being lost – but small businesses in some parts of the world have struggled to advertise on major websites because cards and platforms such as PayPal are not commonly used methods of payment.
“Reach massive audiences in minutes”
AdCoinClick says its objective is to allow cryptocurrency related products to be advertised transparently[3] through digital campaigns – and it claims businesses will have the chance to connect with large numbers of crypto enthusiasts in a matter of minutes. Unlike other advertising platforms, there are no minimum budgets for campaigns, paving the way for start-ups to gain new customers and greater levels of brand awareness.
Its team, based in the Netherlands, claims that as much as 80 percent of advertising budgets spent on rival platforms are a “waste of money” because the campaigns are not precisely targeted. AdCoinClick[4] says it avoids “spammy traffic that doesn’t convert into direct business” – instead offering “A-tier publishers” where ads about initial coin offerings and roadmaps will be seen by readers with a genuine interest in their message.
AdCoin[5] says fees for using its new platform are “close to zero,” making it feasible for businesses to conduct