More than nine million investors have put their faith in eToro and joined the world’s leading global social trading and investment network. With so many traders and investors around the world joining it, we try to explore why these people took a new approach to investing their money, and joined eToro.
Yoni Assia, CEO and founder of eToro, said: “eToro was built with the vision of democratising financial markets by making trading and investing accessible to all. Since launching, we’ve seen strong customer demand for our approach…as new technology continues to change finance, we want to remain at the forefront of that change.”
Reaching new heights in 2017 and 2018
Founded in 2007, eToro received more than $1 billion in customer deposits in 2017 and over one million new registrations over the last three months of the year. In the first quarter of 2018, eToro announced that it raised $100 million to support its global expansion and the development of blockchain-based technologies. This brings the total capital raised by the company, since its inception, to $162 million.[1]
The company has seen a significant amount of growth, which is in part due to the increase in demand for new ways to trade and invest in cryptocurrencies. To support this rising interest in the crypto market, eToro continued to expand its offering, now supporting ten digital currencies: Bitcoin, Ethereum, Bitcoin Cash, Ripple, Litecoin, Ethereum Classic, Dash, Stellar, NEO and EOS.
Stellar, NEO and EOS are the three latest digital currencies to be added to the platform, and eToro is committed to bringing even more digital assets to its clients. Focusing on cryptocurrencies with a market cap of at least $1 billion, eToro is enabling keen traders the ability to diversify their crypto-based portfolio.
