This is a paid press release, which contains forward looking statements, and should be treated as advertising or promotional material. Bitcoin.com does not endorse nor support this product/service. Bitcoin.com is not responsible for or liable for any content, accuracy or quality within the press release.
New Platform Digitizes The ‘Socios’ Model, Fusing Crowd-Management With Blockchain Technology To Create A New Era Of Fan Engagement & Monetization In Football
Mediarex, the Malta-based, Binance-backed fintech and sports company, who recently raised more than $65 million through a private token sale for its blockchain-based sports platform, will launch the world’s first fan engagement and fan monetization platform for the football industry through Socios.com.
The ultimate fan engagement tool for the football industry, Socios.com is the world’s first scalable, tokenized voting platform where football fans can buy, trade and execute voting or ‘crowd-manager’ rights for their favourite football teams. Powered by the chiliZ fintech platform and $CHZ token, chiliZ has committed $20 million to the Socios.com venture that will take football fan engagement into the mainstream.
The desktop and mobile platform, which is currently being developed for the booming esports industry, was originally inspired by the ‘socios’ or fan-controlled management frameworks of many football teams around the world. Perhaps the best known examples are Real Madrid and FC Barcelona, which are run by their 90,000 and 145,000-strong fan base respectively, but they are by no means the largest – indeed, that title goes to FC Bayern Munich, arguably the biggest and most successful example of this democratic/mutual management, with 290,000 affiliate fans. Portugal’s SL Benfica has 184,000 partners, while Sporting CP has 160,000.
The ‘socios’ concept is tried and tested, and has created powerful relationships between the clubs and the fans for decades. Socios.com represents the
