HTTP/2 200 date: Wed, 26 Jan 2022 15:18:06 GMT content-type: text/html; charset=UTF-8 cf-ray: 6d3ab644ed5a5b10-IAD age: 2790 cache-control: max-age=0 expires: Wed, 26 Jan 2022 14:24:00 GMT last-modified: Wed, 26 Jan 2022 14:24:00 GMT link: ; rel="https://api.w.org/", ; rel="alternate"; type="application/json", ; rel=shortlink vary: X-Forwarded-Proto,Accept-Encoding cf-cache-status: HIT cf-apo-via: tcache cf-edge-cache: cache,platform=wordpress expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct" permissions-policy: interest-cohort=() report-to: {"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v3?s=zqid%2BcSt3OtMNG4dtOOLnkK5VD372hEOEoH5DFHfY%2BmoJltPTMQljBedUCPQ5w6%2Ba%2BrnoGTQ4zvYqZujaxUkDnyEPr2lxbGMRgDobeQCgOdSfXqCMWz6rjAqfWjkLA%3D%3D"}],"group":"cf-nel","max_age":604800} nel: {"success_fraction":0,"report_to":"cf-nel","max_age":604800} server: cloudflare alt-svc: h3=":443"; ma=86400, h3-29=":443"; ma=86400 Google sets out its vision for the future of Google Pay • NFCW
Google[4] is seeking to focus on developing Google Pay into a multipurpose digital wallet by extending the range of cards, passes and tickets that the service supports and is working with cryptocurrency providers to introduce digital cards that will enable users to store crypto assets but still make payments in conventional currencies.
The company is also planning to add more payment features to its search and shopping services, such as showing consumer loyalty cards and personalised discounts directly in search results.
The plans are part of a strategy to build Google Pay as a “comprehensive” service by further rolling out support for digital tickets, airline passes and vaccine passports and to turn Google into “the connective tissue for the entire consumer finance industry” by integrating with “the entire array of financial services out there”, Google’s president of commerce Bill Ready told Bloomberg in an interview[5].
Google is already working with Coinbase[6] and BitPay[7] to enable the storing of crypto assets on digital cards and is also now looking to form further partnerships with other cryptocurrency providers, although Google itself does not yet