Leeuwarden, Netherlands, 25th July, 2022, Chainwire
Despite the downturn in market conditions, The Kryptomon Company shows no signs of slowing down. In its recent Series A funding round led by NFX, they’ve successfully raised $10 million, bringing the company’s valuation to $50 million.
Now, only two months after the funding announcement, Kryptomon has checked off yet another milestone in its expansion plan by launching a unique, exclusive user acquisition campaign under the “TikTok For Business” program.
The program supports companies like Kryptomon that are looking to reach new audiences by running creative ads in video format on the wildly popular TikTok platform.
Kryptomon is one of the first blockchain gaming companies to be granted the license to work with and advertise through TikTok in South-East Asian countries. With TikTok seeing over 1.2 billion monthly active users, this partnership will undoubtedly be a huge step forward in Kryptomon’s journey to push into the mainstream gaming market.
In addition, recognizing Kryptomon’s potential to become a market leader in the blockchain gaming space, TikTok’s Game Advertisement Team has been working closely with the Kryptomon team. Kryptomon can now leverage TikTok’s wealth of industry experience in regulating and optimizing campaign ad sets to ensure its content reaches as wide an audience as possible.
The results speak for themselves – The ads are now live in several countries, already racking up millions of views. Based on the learnings from this first run of campaigns, it is likely that Kryptomon’s advertising efforts won’t stop there but will aggressively continue to expand across other regions.
The expected growth of Kryptomon players due to this user acquisition campaign comes at a perfect time as Kryptomon will soon release its official mobile app. Currently available only for closed beta testers on
